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Google Analytics Certification
Google Analytics individual qualification exam Questions and Answers with Explanation and Referral URLs. Recently updated on 2 November 2016.
When should you use manual tagging?
When should you use manual tagging?
You should use manual tagging in order to track all of your advertising campaigns, like AdWords or Facebook.
You should use manual tagging for any non-AdWords custom campaign.
You should use manual tagging to track only AdWords campaigns.
Correct answer is:
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Which of the following metrics is available when Site Search tracking is enabled?
Which of the following metrics is available when Site Search tracking is enabled?
Sessions with Search: The number of sessions that used your site’s search function at least once.
Search Exits: The number of searches made…
The Google Analytics Data Model consists of users, sessions, and interactions. In this heirarchy,…
The Google Analytics Data Model consists of users, sessions, and interactions. In this heirarchy, interactions include:
pageviews
events
transactions
A and B only
A,B, and C
Correct answer is:
What reports would you use to determine if you should consider expanding your advertising to new…
What reports would you use to determine if you should consider expanding your advertising to new markets?
Location and Language reports
Frequency and recency reports
Intelligence events
Source/Medium report
Correct answer…
Scenario: The Google Merchandise Store recently launched a mobile responsive website and started a…
Scenario: The Google Merchandise Store recently launched a mobile responsive website and started a few new ad campaigns. When looking at their overall traffic in Google Analytics, they noticed that they have a bounce rate of 85%. Which of…
Which report would give you insight into how many Display conversions were assisted by Search paid…
Which report would give you insight into how many Display conversions were assisted by Search paid traffic?
Ecommerce reports
Multi channel funnels reports
Interests report
Goals reports
Campaigns reports
Correct answer…
What is a benefit of using Google Analytics for Remarketing?
What is a benefit of using Google Analytics for Remarketing?
You can target customers who have previously been to your site with customized creatives.
You can create remarketing lists without making any changes to your existing GA…
True or False: If you have updated your tracking code to analytics.js, then no additional…
True or False: If you have updated your tracking code to analytics.js, then no additional configuration is required to track subdomains.
True: With analytics.js you can track across your domain and subdomains with no additional…