What analysis tool would you use to analyze the behavior of new customers vs. returning customers on your website?
What analysis tool would you use to analyze the behavior of new customers vs. returning customers on your website?
- Real Time reporting
- Segmentation
- View filters
- Multi-channel funnels
Correct answer is:
- Segmentation
Explanation: Segments let you isolate and analyze those subsets of data so you can examine and respond to the component trends in your business.
Read more here: https://support.google.com/analytics/answer/3123951?hl=en